TIKTOK INSPIRES SALAD CREATIONS

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UK | TikTok healthy eating trend inspires launch of new Tesco salad creations bay.

Ahuge TikTok healthy eating trend has helped inspire the launch of a salad creations bay at Tesco. With increasing numbers of TikTok users posting photos of their salad creations the supermarket wants to inspire customers to create their personalised salads by making it easier to find all ingredients in one place.

And from this month salad fans will be able to find a new fixture in the produce aisle allowing them to do just that.

The bay will be divided in three sections offering shoppers the opportunity to select a base such as a lettuce and peashoot salad bag; a builder such as avocado and a topper such as dressing or sweetcorn salsa to make their perfect salad.

Ingredients to choose from include:

• Base – Lettuce And Peashoot Summer Salad; Sweetheart Lettuce
• Builder – Smokey Shred Beetroot; Extra Large Avocado; Grated Carrot; and Spring Onions
• Topper – Pickled Cucumber Kimchi; Sriracha Honey Dressing; Coconut Chilli and Lime Dressing; Pickled Pink Slaw; Chopped Miso, Orange and Ginger Dressing

“Salads don’t have to be boring! They can be tasty, filling and suitable for many meal occasions,” said Tesco Produce Buying Manager Emily Hampson.

“More exciting salads appear to be a foodie focus now, with increasingly imaginative creations with a varied range of inclusions appearing on TikTok and Instagram.

“Through our Salad Creations Bay we want to inspire customers to make their own best ever salads at home.”

Other salad items to choose from include: Zingy Corn Salsa; Chopped Maple Orange and Wholegrain Mustard Dressing; Caesar Dressing; Red Pepper Dressing; Chopped Avocado and Cucumber Dressing; Pepper and Salt Croutons; and Garlic and Herb Croutons.

As an introductory offer Tesco Clubcard holders can buy four salad items for the price of three on the new bay.