Mom Shares How Much Money Labrador Retriever Made on TikTok This Year and Everyone Is Losing It

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In the age of influencers, it’s no surprise that people are making money to post on social media. They make ludicrous amounts of money, and unless you are an influencer, it’s hard to understand exactly what they’re getting paid to do. But, at the end of the day, they’re humans, and they’re working. We understand.

But on Monday, June 10th, one mom took to TikTok to show us what her dog made from the platform so far this year. In comparison to most of our dogs who are thousands of dollars in the hole, this is just unbelievable:

Tuesdays With Morrie may be an account for a dog, but it can’t be totally easy for his mom, either! It’s well-deserved money!

Morrie is a 2-year-old Black Lab with about 180,000 followers. His videos have gone viral a few times, mostly because he’s so sweet it’s actually a little bit crazy. We’ve gotten to watch him grow up from a tiny puppy, and now at 2 years old, he shows no signs of losing his sparkle. He’s hilarious, and apparently, a little bit socially awkward. Here’s everything he made this year so far:

January: $4,853
February: $3,981
March: $2,074
April: $1,739
May: $3,727

In case you weren’t adding them up, all of these paydays equal $16,374, and that’s just from TikTok’s Creator Rewards Program, which pays based on the number of views a video gets. He’s had several videos reach well over a million views – including this one! The numbers in this video also don’t account for money made from things like sponsorship, TikTok Shop, or other social platforms!

Are Pet Influencers Ethical?

It’s a huge question these days, especially as people are starting to talk about the ethics of “parent” influencers who make their kids the focal point of their content. A lot of the time, kids who are the focus of parenting content are mistreated or, at least, exposed to the world via social media before they can even give consent. But pets… they can never consent, so they wonder if that’s wrong, too.

Admittedly, there are pet-fluencers who post content about their pets that is definitely exploitative of them. If a pet parent is forcing their pet to do something for a video like wearing clothes they don’t like, swimming even though they’re scared to, or interacting with people or animals that make them uncomfortable, that is exploitation and unethical.

However, most pet influencer parents are just posting about their pets doing things they would normally be doing, like having hangry meltdowns or carrying around their favorite toys. Sometimes, they’re documenting a dog’s journey after rescue, like Dave Portnoy’s Pit Mix, Miss Peaches. Or they’re documenting a dog’s medical issues, which can legitimately help others in the same situation. Mr. Morrie is not doing anything he doesn’t want to do, that much is clear!